Video games - component 1 - section B

Key terms

Distribution - How a media product is received and gets to the audience

Globalisation - Interconnectedness of the world and it  coming together

Convergence - The coming together of previously separate media industries

Horizontal Integration - Where a corporation owns other corporations in the same industry

Vertical integration - When a media institution buys a business in a different stage of production

 Institution - A company with its own identity

Synergy - When two things work well together

Digital Technology - Any technology that involves a computer

Multimedia integration - The use of digital technology to bring together different industries

Conglomeration - Where one business buys out another business to form a big business



Explore how ownership has shaped Assassins Creed III: Liberation
(12 marks)


 Plan

  • Ubisoft Montreal - major producer with high production values 
  • Playstation Vita - 2012, A poorly performing console 
  • PEGI 18
  • Regulation of video game industry is ineffective and confusing 
  • Multi platform release - re-released for home consoles 
  • In 2019 the game was re-released for 2nd time
  • Heavily criticised and underperformed, 600,000 copies sold 
  • Trailer
  • Latest Assassin's Creed game gives out AC: liberation III free 
  • French studio - french weapons, french subtitles
  • released in Japan as Assassins Creed: Lady liberty. Localisation 
Knee Jerk: Assasins creed is a mainstream, major videogame with high production values, produced by a main producer.
  • High production values and budget trailer, looks more like a film than a video game, Voice over and has a narrative/story 
  • The use of merchandise - can get hoodies, rucksacks 
  • Portable device means you can carry it anywhere making it more immersive 
Assassins Creed poster
  • Has a PEGI rating - 18 rating shows violence, audience expect it so they buy it 
  • Ubisoft is displayed bottom right showing the mainstream/major producer
  • Looks like every other assassins creed game and mainstream video game
  • Not immediately obvious she's a women trying to hide the fact she's a women 
  • Stereotypically targeting a male mainstream audience 
  • Selected a mixed race women 
  • Straightforward cover for a mass audience 
  • Repetition of genre conventions 

The 25th ward: The silver case
  • Independent 
  • Low production Value - mainly black and white 
  • No recognised logo 
  • Characters look east asian, look fairly normal, logo goes through their faces
  • Text based graphic adventure game 

Explore the ways in which audiences an use and take pleasure from video games. Make explicit reference to Assassins creed: Liberation III

  • Challenges - level up 
  • Play online with friends
  • Fandom - communities come together, people make friends, chat on forums 
  • Part of a franchise 
  • Escapism - escape reality, murder, action, parkour 
  • Explore Notre Dame cathedral - data being used to help rebuild 
  • High production values
  • Soundtrack - targets niche specialised audience 
  • Allows audiences to identify and play as a black women 
  • Breaks 4th wall - simulation
  • Information - historical information - architecture
  • Social Interaction and bragging rights
  • Cultural capital of ownership - buy a special edition 




















Comments

Post a Comment

Popular posts from this blog

Target audience for Assassins Creed ||| Liberation

Image
Pen portrait for the target audience for Assassins Creed III: Liberation : Age: 17 (14-20) Gender: Male Class: Working Class Lifestyle: students Cultural capital: no cultural capital Merchandise: There are certain items of merchandise that would appeal to a niche audience  Henry Jenkins - Fandom  Fandom refers to . particularly organised and motivated audience of A certain media producer franchise unlike the generic audience or the classic spectator, fans are active participants in the construction and circulation of textual meanings What happens when you play too many video games: Attitudes towards things and other people change (may be more violent) Become stupid You become antisocial Audience theory - hypodermic needle theory  - Flawed model as people may not actually go out and kill people after playing video games  - Only industry we need to apply it to is the video game industry  How might this game present a threat to the...
Read more

Humans and Les Revenants - marketing

Explore how Humans and Les Revenants uses marketing and promotional campaigns to maintain both local and global audiences. Humans marketing campaign - unconventional Les Revenants marketing campaign - Traditional forms Humans and Les revenants use a range of marketing and promotional campaigns to cover local and global audiences.  (D)  Marketing is an absolutely vital aspect of ensuring that media products reach their intended audiences. In order to ensure that this happens, producers are increasingly relying on digital technologies in order to efficiently promote media products both on a local and global level. (A)  In this essay i shall argue that it is possible to ensure that both local and global success through the use of digitally convergent advertising and promotional techniques. (C)   Humans is a sci-fi TV show first broadcast in the UK in 2015 on Channel 4. It is an adaptation of the Swedish show Real Humans, although a number of changes we...
Read more

Revision session 1 - component 1- Kiss of the Vampire

Component 1 Section A - unseen texts Section B -  (industry and audience) Component 2 - Tv - Online media - Magazines Component 1 section A Explore the ways in which these adverts use representations to position audiences. You should make reference to: How groups are represented Intertextually Genre conventions Viewpoints and ideologies Us trailer  representation of black people  Stereotypes of black people - listening to hip hop/rap music  Genre conventions of horror - soundtrack, instruments played Token white characters - subverts the norm One is old and one is modern One is print one is video There are similarities in how representations position audiences through horror paradigms, however Us focuses primarily on a black family, which is highly subversive/atypical. Plan Stereotypes Binary opposition  mise en scene codes and conventions ( hermeneutic code, symbolic code, referential code of child jaws t-shirt)...
Read more